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Many statistics carried on most popular e-commerce shops have proved that sales are considerably increased by correct selling strategies, which show even figures are but a really great sale success. Suggested products that users generally buy together is one of the most effective among these marketing strategies.
The right cross-selling strategy in your shop is crucial because it affects conversion rates in a very significant way. Products suggested as “frequently bought together” are, in fact, much more appealing and customers who see them might be already interested in them. This way, conversion rates are really high.
YITH WooCommerce Frequently Bought Together plugin is the best choice for implementing this feature into your website. You can show products to a highly specific and selected target.
Explicitly designed to let you make your offers in the most direct way ever, a well-planned proposal has double advantages for shop owners and customers. Your suggestions might allow them to save a lot of time and grant you a highly targeted advertising, which is always the most effective one.
Encourage the user who’s checking out a product to add accessories and related products to the cart. You can choose whether to automatically promote the related products, the up-sells or the cross-sells, or pick some custom products to set out a more solid strategy.
For every product, you can decide how many objects to show as “frequently bought together”. For example, you can recommend 10 products and decide whether to show them all or just some of them randomly and keep your customers’ interest high with new products every time.
To make sure that the plugin suits every theme and layout at its best, you can set the size of the suggested products with custom settings.
The plugin is so versatile that you can customize all the texts displayed to your users, like the section title and the Add to Cart button.
Decide how visible your “Frequently bought together” products are by choosing the box position on the product page. You can show the products below the Add to Cart button, below the product tabs or on the bottom of the page. As an alternative, you can also use the built-in shortcode to choose the best position in your shop with more freedom.
Once you select the up-selling products, set up a discount (either a fixed or a percentage discount) to encourage the users to buy the recommended products in one order.
Thanks to a list showing all the linked products you will be able to monitor or remove the related products without having to edit them from every single product page.
If activated, you can show a slider in the wishlists of every user with the products linked to the ones they’ve added to the wishlist
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