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Reformation Shopify Theme
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Description
Reformation Shopify Theme: A High-Performance, Conversion-Focused Theme for Modern Brands
The Reformation Shopify Theme is a premium, high-performance OS 2.0 theme built to showcase products beautifully while driving conversions with smart UX, fast load times, and rich merchandising tools. Designed by Fuel Themes, it blends minimalist aesthetics with advanced features like video slideshows, multiple hover images on product cards, and sticky add-to-cart on product pages to keep shoppers engaged and ready to purchase. For merchants seeking a powerful yet elegant storefront, the Reformation Shopify Theme delivers performance and polish in equal measure.
Why Choose the Reformation Shopify Theme?
Reformation is engineered for speed, scale, and storytelling—ideal for fashion, beauty, home, and lifestyle stores that rely on visuals and editorial content to convert traffic into sales. With 30+ custom sections, enhanced product discovery, and robust conversion features, it helps brands build unique layouts quickly and optimize for higher average order value and better conversion rates. It’s available on the Reformation Shopify Theme Store, built by Fuel Themes, with an unlimited free trial and one-time license fee when published.
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High-performance OS 2.0 theme with conversion-optimized templates
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30+ custom sections for flexible page building and storytelling
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Video slideshows and multiple hover images for immersive merchandising
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Sticky add-to-cart on product pages to reduce friction and boost conversions
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Enhanced search, mega menu, and powerful filtering for large catalogs
Core Features That Drive Growth
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Video slideshow support
Reformation is among the first themes to support video in slideshow sections, letting brands hero motion content for impact and engagement on the homepage and landing pages. -
Multiple hover images on product cards
Show more angles and details right from the collection grid to help shoppers evaluate products faster and click through with confidence. -
Sticky add-to-cart on product pages
Keeps the primary CTA visible as customers scroll product details, improving add-to-cart rates on mobile and desktop. -
30+ custom sections
Build bespoke layouts with flexible sections for promos, press coverage, lookbooks, testimonials, FAQs, countdown timers, and more—without custom code. -
Advanced merchandising
Includes color swatches, lookbooks, image hotspots, before/after sliders, high-resolution galleries, image zoom, and product videos to enrich product discovery and education. -
Product discovery at scale
Enhanced search, collection navigation, mega menu, infinite scroll, sticky header, and robust filtering/sorting make it easy to browse large inventories and find products quickly. -
Conversion and marketing utilities
Built-in tools like promo banners, badges, popups, countdown timers, quick view, recently viewed, recommended products, press coverage, and stock counters help lift conversions across the funnel. -
Cart and checkout optimizations
Slide-out cart, quick buy, sticky cart, and support for in-store pickup streamline checkout and compress purchase friction.
Design Styles and Presets
Reformation ships with multiple presets so stores can launch with a refined look and iterate easily:
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Default: Clean, minimalist style ideal for elegant, image-first product storytelling.
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Sunshine: Bright and energetic with lively palettes for upbeat brands and seasonal drops.
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Mono: Sophisticated, minimalist black-and-white aesthetic favored by editorial and premium labels.
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Reinvent: Bold, contemporary layout with dynamic visual treatments for trend-forward brands.
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Glamour: Luxurious, dark and refined styling suited to jewelry, beauty, and premium categories.
These presets can be mixed and customized using the 30+ custom sections, typography controls, and color systems to match any brand identity—from minimalist to opulent.
Merchandising Superpowers
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Lookbooks
Create editorial-style product narratives and “shop the story” galleries that increase session depth and AOV. Fuel Themes also provides guidance like “Shop the look” setups to make interactive visuals shoppable. -
Image hotspots
Add clickable points on images to reveal product details or link to featured items, turning lifestyle content into interactive commerce experiences. -
Before/after slider
Perfect for beauty, home improvement, and wellness brands to demonstrate results and build trust with visual proof. -
Color swatches and rich media
Visual variation selection with color swatches, plus image zoom, video, and high-resolution images, help customers evaluate fit, finish, and features.
Product Discovery and Navigation
Reformation shines in discovery with a toolkit built for high-volume shops:
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Enhanced search with fast suggestions to surface relevant products quickly.
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Mega menu, breadcrumbs, sticky header, swatch filters, and collection page navigation for better wayfinding.
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Infinite scroll and product recommendation blocks to extend browsing sessions.
These features align with modern eCommerce UX best practices and support both curated boutiques and large catalogs equally well.
Marketing and Conversion Features
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Conversion UI: quick buy, slide-out cart, sticky cart, sticky add-to-cart.
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Urgency and trust: countdown timer, stock counter, badges, press coverage, trust badges.
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Engagement: promo tiles, promo banners, popups, recently viewed, recommended products, blog support.
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Localization: EU translations (EN, FR, IT, DE, ES) and RTL support for global reach.
Together, these tools help increase add-to-cart rates, highlight promotions, shorten decision time, and build credibility across the buyer journey.
Performance, Accessibility, and Compatibility
Developed by Fuel Themes, Reformation prioritizes performance and accessibility while supporting modern Reformation Shopify Theme OS 2.0 capabilities. It’s designed to handle high traffic and large inventories, with clean code that supports speed, responsiveness, and a quality mobile experience across devices and resolutions. Accessibility and internationalization features like EU translations and RTL help global brands meet standards and expand audiences.
Pricing, Reviews, and Support
Reformation is sold via the Reformation Shopify Theme Store with an unlimited free trial and a one-time purchase fee when publishing; it’s developed and maintained by Fuel Themes, with strong user ratings and ongoing support. Reviews highlight its performance, design flexibility, and robust feature set that reduce reliance on multiple apps.
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Developer: Fuel Themes
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Availability: Reformation Shopify Theme Store with unlimited free trial; pay on publish
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Reputation: High ratings and positive feedback for performance and features
Best For
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Fashion and apparel brands needing strong visuals and editorial content.
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Beauty, cosmetics, and wellness stores showcasing transformations and variants.
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Home goods and lifestyle labels leveraging lookbooks and hotspots to tell product stories.
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High-volume merchants who require enhanced search, robust filtering, and fast UX.
Standout Highlights of the Reformation Shopify Theme
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High-performance OS 2.0 architecture for speed and scalability.
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30+ custom sections to build distinctive, on-brand layouts without code.
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Video-enabled slideshows and multiple hover images for elevated merchandising.
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Sticky add-to-cart and slide-out cart for conversion-focused experiences.
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Enhanced search, mega menu, and infinite scroll for deep product discovery.
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Lookbooks, image hotspots, and before/after sliders to turn content into commerce.
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